May 25–27, 2015, Shanghai – As the global consumer electronics industry turned its spotlight from Las Vegas to Shanghai for the first time, Shenzhen SCOPE Technology Co., Ltd. (SCOPE), as a representative enterprise in the field of educational information technology, made its appearance at the inaugural CES Asia. At this gathering of the world’s leading technology companies, SCOPE presented its technological expertise and comprehensive solutions in smart education to professional visitors from around the globe, demonstrating the innovative strength of Chinese enterprises in the education technology sector.
A Historic Moment: CES Lands in Asia for the First Time
From May 25 to 27, 2015, the inaugural CES Asia was held at the Shanghai New International Expo Centre. This marked the first time in its 48-year history that the International Consumer Electronics Show (CES)—the world’s largest consumer electronics exhibition—expanded to Asia, signaling that Asia, with China at its forefront, was becoming a new growth pole for the global consumer electronics market.
Gary Shapiro, President and CEO of the Consumer Electronics Association (CEA), stated at the opening ceremony that Shanghai was chosen as the host city for the inaugural CES Asia because it is a “city of the future” and a global business hub. “China is critical to the growth of the global consumer technology industry, and Shanghai is an important gateway to the Chinese market,” he said.
The inaugural exhibition brought together over 200 renowned companies from 15 countries, covering 14 product categories including smart home, automotive electronics, wearables, 3D printing, and robotics. Unlike the CES held in Las Vegas earlier in the year, CES Asia was tailored more closely to the actual needs of the Chinese and Asian markets, providing Chinese enterprises with a platform to showcase their innovations to a global audience.
Shenzhen’s Strength: Smart Hardware Forces Step onto the International Stage
Notably, Shenzhen-based smart hardware startups emerged as a significant force at this exhibition. According to incomplete statistics, at least 20 Shenzhen smart hardware startups participated in CES in 2015, spanning sectors such as smart wearables, smart home, and drones.
There was a profound industrial logic behind this phenomenon. As many exhibitors noted, in the smart hardware sector, developed markets in Europe and the United States are far more mature than the domestic market. Participating in top-tier international exhibitions like CES is a crucial pathway for companies to expand into overseas markets and build international brand recognition. For startups, taking a global perspective from the very beginning is particularly critical.
As a Shenzhen-based company with years of experience in the educational information technology sector, SCOPE’s participation followed the same logic. Leveraging years of successful experience in overseas markets, SCOPE fully understood the value of the international stage for brand building and market expansion. As early as 2012, SCOPE was deeply involved in Thailand’s “One Tablet Per Child” (OTPC) project, supplying over one million educational tablets to Thailand. From 2013 to 2015, the company successively won education bids in Colombia and Brazil, with overseas shipments also exceeding one million units. The successful implementation of these overseas projects gave SCOPE the confidence and strength to demonstrate its capabilities on the international stage.
SCOPE at CES Asia: Showcasing Smart Education Solutions
At the inaugural CES Asia, SCOPE presented its comprehensive smart education solutions to global buyers. As an enterprise integrating R&D and production of intelligent education terminals, development of smart education software, innovation in smart education platforms, and educational assessment, SCOPE’s product portfolio covers system solutions for smart classrooms, smart laboratories, and smart campuses, as well as education terminals, smart wearables, and interactive whiteboards.
The educational intelligent terminals and accompanying smart classroom solutions showcased by the company not only featured robust hardware performance but also emphasized the integration of software and services. These products can be customized to adapt to the educational syllabi and teaching requirements of different countries—a core competency that SCOPE has cultivated through years of serving overseas education clients.
At the exhibition, the SCOPE booth attracted significant attention from professional buyers from Southeast Asia, the Middle East, South America, and other regions. These procurement professionals showed strong interest in SCOPE’s products, inquiring in detail about hardware configurations, software systems, teaching resource integration capabilities, and customized service solutions. Leveraging its extensive experience in international education bidding projects, SCOPE is able to provide education information technology solutions tailored to the needs of clients in different markets.
Strength and Experience: From “Made in China” to “Created in China”
Founded in 1997, SCOPE was successfully listed on the New Third Board on July 31, 2015, under the stock code 833093. The company employs approximately 500 people and has an annual production capacity of over five million educational terminals. Throughout its years of development, SCOPE has adhered to the corporate philosophy of “innovation as the soul, specialization as the goal,” and the R&D and production guideline of “focusing, perfecting, and excelling.”
In 2015, SCOPE’s development reached a new level. In March, the company completed its shareholding system reform, embarking on a process of deepening modern enterprise management. That same month, SCOPE partnered with Shandong Changle No. 1 Middle School to establish the “Smart Education Innovation Research Institute,” dedicated to building a smart education ecosystem centered on intelligent terminals and big data. This benchmark case of enterprise-school collaboration further consolidated SCOPE’s technological expertise in the educational information technology sector.
In the domestic market, SCOPE also achieved significant success. In 2015, the company won a bid for the mobile learning terminal pilot project launched by the Zhejiang Provincial Department of Education, providing 12,000 specialized education terminals for the project. This was the first provincial-level education bidding project in the country, with a provincial special investment of 20 million yuan, fully demonstrating SCOPE’s comprehensive strength in the domestic educational information technology field.
Outlook: Bringing China’s Smart Education Solutions to the World
Participating in the inaugural CES Asia was an important step in SCOPE’s strategy to expand its overseas market. From the Thailand OTPC project to education information technology development in Colombia, from the flipped classroom at Shandong Changle No. 1 Middle School to the stage of CES Asia, this enterprise from Nanshan, Shenzhen, is steadily expanding its presence in the global educational information technology market through solid technological strength and deep understanding of educational contexts.
As embodied in the company’s corporate mission—“upholding the essence of education, serving intelligent lives”—SCOPE will continue to fulfill its commitment to empowering education with high-tech equipment, advanced technology, effective management, and quality service. In this new era driven by innovation, SCOPE is putting the meaning of “Created in China” into action, bringing China’s smart education solutions to the world.